Nurture → Convert → Retain
PAGE Email
Drafts work now. Sending goes live once the academy's sending address — pwaacademy.com — is connected. Complete the email setup prompt in chat to switch sending on.
Compose
Families still deciding — add parent emails in Lead CRM or Enrolment first
Saved campaigns
No campaigns yet. Draft one above and it will be saved here, ready to send.
Tip: audiences are built from parent emails. Add emails in Lead CRM and Enrolment.
Every campaign is logged, so the Intelligence page can judge them by revenue — spend against enrolments. Even a £0-spend reminder is worth tracking.